The face of Indian education system, over the years, has changed tremendously with the trends of the modern day industry. The Indian educational programs are created to assist students learn skills and be immediately ready to work in their desired field after completing their college education.
A bachelor in Mass Media (BMM) is one such 3-year program course, divided into 6 semesters, covering various journalistic fields. Today, it has become one of the most desirable courses among various youngsters. The students get the choice to specialize in a particular field in the 3rd year. They can either choose Advertising or Journalism in their last year.
Career Options
When the student completes the BMM course a plethora of career options opens up for them. Here are some of the well-known career choices out of plenty more that BMM graduates:
Journalism
Journalism is one of the most respected jobs in India. It is not just about the fame and glamor attached with the profession. It is more about reporting several live incidents while trying to bring out the unknown truth behind every incident covered. Being accurate is the core responsibility of any journalist. They have to work hard and possess a sharp acumen for reporting the news.
Further, there are various sections of Journalism to choose from, such as entertainment, sports, law, politics, business, etc., Depending on their interest, they can specialize in any journalism field.
Photography
For students who wish to make a career in photography and possess a penchant for clicking pictures, a BMM course could assist them to become a better photographer by learning the tricks of the trade. BMM course has also a subject for photography. It assists the amateur photographer to know about the basic skills with everything required to be successful behind the camera. It, further, helps them shape their career in advertising and journalism.
Advertising
Advertising is an excellent career choice for the students who possess a creative blend of mind. The course will help hone the natural talent and prepare to succeed in the advertising industry. Within Advertising there are several career options like copywriting, creative, media planning, and much more.
Radio
Radio has been around for quite a long time as a traditional form of media. While several people think that it has become obsolete. However, it’s not true. Truth, it has only evolved over the years and still holds great importance with other modern media forms. As one can notice, from actors to advertisers, everyone still uses the platform to promote their film and products.
Radio Jockey is an excellent career choice for the students who possess a naturally good voice with the ability to engage unknown listeners with their wits and humor. BMM course provides an entire subject for Radio to make the student understand the ins and outs.
Higher Studies Options
For higher studies, one can choose any one from the list below:
M.A. in Advertising & Marketing Management
M.A. in Advertising and Design
M.A. in Media Studies and Production
M.A. in Advertising & Public Relations
M.A. in Broadcast Journalism
M.A. in Communication
M.A. in Communication, Culture & Media
M.A. in Convergent Journalism
M.A. in Film & TV Production
M.A. in Hindi and journalism
M.A. in Journalism
M.A. in Mass Communication and Journalism
M.A. in Mass Communication
M.A. in Media and Communication
Conclusion
A BMM course assists students to learn the obligations, basic laws, and rules of advertising and journalism.
Armed with BMM degree, one can specialize in any of these careers or choose higher studies, however, their skills have to be developed on the job!